The site is located within the Exeter Park development on the western edge of Stamford, a town within southern Lincolnshire which has a population of approx. 20,000. The town is situated 15 miles north west of Peterborough, 29 miles north of Huntingdon and 45 miles north of Cambridge. The site benefits from nearby access to the A1 (providing links to London and the North) and direct access to Empingham Road (A606) (leading to Oakham, Melton Mowbray and Nottingham) which run parallel to the northern and western boundaries of Exeter Park respectively.
Stamford railway station is situated approximately 1.5 miles from the site which provides mainline rail services to Peterborough, Huntingdon and Cambridge with journey times of circa 15 minutes, 40 minutes and 1 hour, 10 minutes respectively, as well as the wider rail network.